Analysis of the Vintage Market Based on the Chinese Market

Research on the Impact Mechanism of Multi-platform Sports and Health Communication in New Media

When Whispers Meet Danmaku: Effects of ASMR, Social Presence, and Memory in Cultural Videos

The Impact of Social Media Content Placement on Consumer Purchase Intention for Coffee Brands

How Pet Brands Evoke Consumer Emotional Resonance Through Visual Communication

Digital Intimacy: A Mixed-Methods Study on Human-AI Romantic

An Analysis of Interaction Mechanics in Chinese Interactive Film-Game Narratives: A Case Study of The Invisible Guardian

The Impact of Short Videos on Adolescents' Behaviors

Engineering Attention: Algorithms,Interfaces, and Advertising Structurally Shape User Behavior on Social Media