1. Transform the means by which art, history, culture and cultural heritage are documented, researched, and disseminated.
2. Innovate, develop, adopt and use AI- and Visual-Computing for the benefits of art, history, culture and cultural heritage at levels considered important to society (local, community, regional, national, global).
3. Discover new knowledge through the creative use of technologies that contributes to heritage science, and digital approaches in art, history, culture and heritage, and in turn, the development and advancement of technology whilst solving problems in the domain.
4. Engage by teaching individuals, groups, institutions, and the general public in the use of computing technologies that can digitally record, discover new information through analysis and interpretation, and disseminate results via research publications and non-traditional research outputs.
5. Make use of toolsets from the NVIDIA Omniverse platform and generative AI for empowering storytelling and narrative engagement.
6. Display aspects of art, history, culture and cultural heritage via reproduction, representation and variants of digital expressions, through public institutions such as GLAMs (galleries, libraries, archives and museums), and digital platforms such as websites and social media channels with the purpose of disseminating research results and for public education.
7. Open up avenues of opportunities within the cultural creative industry for cultural heritage inspired products and services through AI-, visual-, spatial-computing and 3D manufacture.