On the afternoon of April 1, 2026, the special lecture “The Splendor of the Silk Road as Recorded in Han Dynasty Bamboo and Wooden Slips", hosted by the School of Culture and Creativity (SCC), Culture, Creativity and Management Programme (CCM), was successfully held. Prior to the lecture, Dr. Zhu Jianjun, accompanied by Mr. Xie Jinlin from the School of General Education, visited the “Yiming Hall”...

Recently, the winners of the 3th “Entrepreneur Growth Plan” at Beijing Normal-Hong Kong Baptist University (BNBU) were officially announced. Tian Miaoqing and Huang Jiayue, students from the Culture, Creativity and Management (CCM) Programme, School of Culture and Management (SCC) have successfully won the “New Entrepreneurial Talent Award” with their solid professional skills, outstanding project ...

On March 18, 2026, students who enrolled in Innovation in Culture and Tourism course conducted a culture and tourism investigation field trip in Yung Mark, Sanxiang, Zhongshan, which led by Culture, Creativity and Management (CCM) ’s lecturer Ms. WAN Wanqi and assistant instructor Ms. XIAO Yao. The activity aimed to integrate the theory of cultural-tourism integration with rural culture and tourism ...

On November 15, 2025, students enrolled in the CCM2123 Past to Present State of Arts in Cultural Industries and CCM2113 Event Planning and Management courses visited Zhuhai Guyuan Art Museum under the guidance of Culture, Creativity and Management’s Associate Professor Dr. Purrie Pui-Yee NG and Teaching Assistant Ms. Yao XIAO.Named in honor of Guyuan (1919-1996), an outstanding Chinese people’s artist ...

On December 10, 2025, under the organization of Ms. Wan Wanqi from the Culture, Creativity and Management (CCM) programme, students from the CCM3083 Culture, Creativity and Management in Chinese Cities course completed the presentation for the "Cultural and Creative Design into the Communities” Planning Contest, co-hosted by Will Tengen Cultural Media Co., Ltd. and CCM.Group Photo of Teachers, Students,...

On December 6, 2025, the National Finals of the 17th International User Experience Innovation Competition (UXD Award), hosted by UXPA China, concluded successfully at the Dali International Convention Center in Yunnan Province. A cross-university and interdisciplinary joint team composed of students from the Culture, Creativity and Management (CCM) and Media Arts and Design (MAD) programmes of Beijing ...

On the afternoon of December 3, 2025, guided by Ms. Wanqi Wan, Lecturer of Culture, Creativity and Management (CCM) programme, students enrolled in the "Introduction to Hospitality and Tourism" course embarked on a distinctive practical activity at Zhuhai MGM Reserve Hotel.The exploration journey of hospitality culture unfolded gently in front of the manor-style gate. Mr. Genlin Wang, the training ...

On 3 December 2025, students of the Cultural, Creative and Management Programme, led by Assistant Professor Dr. Iceman LEUNG and Instructor Ms. Zhuo LUO, stepped into Zhuhai Spark Electronics Co., Ltd. for an immersive cultural industry site visit. The trip focused on the development, R&D and production of the Chinese high-end audio brand “Cayin”, exploring how a traditional cultural industry can ...